top of page
National Institute of Design
The structure
of the e-comm cards included: a front and back view of the product, a primary card highlighting its taste, texture, origin, or USP,
followed by a recipe suggestion, and ending with a slide featuring lab-tested nutritional data.
Preview in Swiggy Instamart Interface
Primary Cards of Dates
Images on the primary cards were shot using a Sony Alpha camera, carefully aligned to complement the catchy tagline,
while maintaining brand colors and typography for a cohesive look.
Primary Cards of Nuts
The primary cards for exotic nuts were designed with a nutrition-focused approach,
highlighting key health benefits while maintaining visual appeal.
Moodbaord for Primary Cards
For each image, an initial moodboard and ideation process were carried out to set a benchmark.
Some references are shared below.
Recipe
For each image, an initial moodboard and ideation process were carried out to set a benchmark.
Some references are shared below.
bottom of page